REBEL - Africa’s Hardest working boots

REBEL Brand invited Tozer Advertising to consult on building their new identity. We worked closely with their team to identify their niche place in the market.

We discussed a new look for the brand which would solidify its position in the market. We created the new positioning “Africa’s Hardest Working Boots” and pushed this out with a powerful campaign that used strong emotive and grungy visuals. We were also tasked with creating all the packaging design for the shoes in their range. This was a huge task which spanned over a number of years due the size of their ranges. We continue to Work with REBEL, helping them to strengthen and evolve their brand as they solidify themselves as a market leader.

“Tozer Proved to be reliable, hard working team who are skilled at their craft.”



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